Here are a number of notes and tips to help you choose the right advertising solution:
Target Demographics - It stands to reason that the most valuable leads are from the most targeted demographics. In the real estate industry we're looking for buyers, sellers and renters so the best ad platforms are the real estate search portals.
ROI - Advertising is all about Return on Investment. Zillow leads are expensive but that only matters if you're not getting a return on your investment.
Managed Services - There are a number of managed services that will handle your advertising campaigns.
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